32 Songs in 8 Minutes
I can't take credit for finding this. Neil Patrick Harris mentioned it on Twitter. The guy's name is Fredde Gredde. It has been viewed almost 350,000 times. Download the MP3 (which you WILL want to do, I promise!) HERE. There is something to be said for being able to combine TV show theme songs, Tenacious D, internet phenoms, 80's tunes, Avril Lavigne, The Beatles and another couple dozen songs all on a classical guitar...
But there may be more to be said about how a guy with a novel musical trick and a webcam can suddenly become noticed by an accomplished TV actor. Mr. Gredde is only one of many getting temporary notariety on the internet - but notice that a good part of his lyrical material is culled from OTHER people who have gotten temporary fame on the internet. This is recycled material, twisted and turned into new entertainment.
How can forward thinking marketers use technology in the same way? What ideas can be borrowed and reinvented to give your product or property the moment in the sun that is long overdue?
One might venture that these things don't happen on purpose - or at least not with the devious forethought of a corporate business meeting. But that doesn't mean they can't...
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